By Catie Joyce-Bulay Last season the confusion and safety concerns of the COVID-19 pandemic brought on a need for farmers to pivot to new marketing strategies. They worked quickly to build no-contact sales and distribution systems, rapidly changing how they got product out to customers. Many farmers turned to the internet. Although many farms incorporated
By Merry Hall At a “Word of Mouth” conference convened by Heart of Maine to help local farmers optimize marketing, a 12-person focus group was asked why they buy from local farmers. The consumers responded: • Freshness!• It supports the local economy … The money stays here.• Flavor!• Convenience• The food isn’t coated with pesticides.•
Farmers’ markets are a key way to develop local farms and strong communities in Maine. Here Nicolas Lindholm sells his organic blueberries at a farmers’ market. Photo by Jo Anne Bander. by Jo Anne Bander On any July or August morning, rain or shine, at a parking lot, town square or field somewhere in Maine,
Lois Labbe and Tom Roberts were the farmers in the spotlight at MOFGA’s 2018 Farmer to Farmer Conference. Sam Gerry (left), Jess Moquin (right) and their son, Malachite, are part of the Snakeroot crew. Labbe’s daughters, Debbie Ferguson (left) and Lori Labbe, are also involved with Snakeroot Farm. By Jean English Photos courtesy of Snakeroot Farm Tom
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